MR&D’s clients require timely, accurate market information. Our cost-effective research designs, employing a variety of methods, utilizing small to large scale probability samples, ensure clients’ data requirements and research objectives are met.

Focus

• Proprietary, customized, client specific studies
  
  
• Syndicated studies
  
  
• Omnibus surveys
  
  
• Tracking surveys
  
  
• Attitude and usage surveys
  
  

Methods

• In-depth interviews
  
  
• Focus group discussions
  
  
• Mystery shopping
  
  
• Face-to-face interviews
  
  
• Telephone interviews (CATI)
  
  
• Self-completion questionnaires (mail and CAPI)
  
  

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